The Future for the Agency Model
In these three short videos MediaSense's Digital Partner, Ryan Kangisser looks at Future of the Agency Model with a focus on what advertisers are looking for in agencies, why the holding companies model need to develop and change and why we are seeing continual disruption in the agency space. Click the image below to watch the video.
*The views in this video are those of Ryan Kangisser, MediaSense Digital Partner.
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