CEO Video: Julian Dunkerton, Superdry

(02.10.19)

In these four videos Superdry CEO, Julian Dunkerton discusses the key changes he's implemented since re-joining the business with a focus on the new product lines ahead of Christmas, the intention to discount less and how much will the product/strategy reset cost in terms of margin. Click the image below to watch the videos. 

*The views in these videos are those of Julian Dunkerton, CEO Superdry. 

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